Can an ereader really give you two months of reading pleasure before needing another charge? Sure, if you read for a half hour every day and never turn on wireless.
marketing
Sterling Publishing giving away free Nook Color via Twitter
Sterling Publishing wants some free social media marketing to your Twitter followers, so it’s giving away one Nook Color to a randomly selected person who publishes a special tweet before 11 p.m. ET on February 25th: ["Three Seconds"] focuses on split-second life and death decisions, and the contest asks readers: “What can you do in [...]
How Kindle’s new Public Notes could change the way we read ebooks
Someone else may have already noted this, but it took me four days to realize the game-changing potential of the upcoming Public Notes feature Amazon is bringing to the Kindle. If authors and celebrities take to it the way they’ve taken to Twitter, they could create entirely new marketing angles (bleh), as well as entirely [...]
Amazon and Seth Godin partner up to create new worldwide publishing imprint
I’ve long had some precognition that I might be psychic, but now it’s confirmed; just a week after I posted a more or less random item about Seth Godin freebies, Amazon has announced that they’re partnering with him to launch a new imprint he’s calling The Domino Project. Godin says he’s got three titles already [...]
Free excerpts on the Kindle Store: you're doing it wrong!
“Many free Kindle books are awesome. Not this one… You don’t get 10 stories, you get mediocre previews of 10 books.” – Working Mom “Maybe I missed it in the description but this only had one section. I didn’t enjoy it much.” – Ve “…The biggest fiction was the pricing that implied that the Kindle [...]
Today's bargain book: "So What? How to Communicate What Really Matters to Your Audience" by Mark Magnacca
Price: $0.00 Summary: It’s tough, but true—the people you’re trying to communicate with, sell to, or convince don’t really care about you. Nor do they care what you’re offering them, until they understand exactly how it’ll benefit them. If you recognize that one hard, cold fact—and you know what to do about it—you’ll make more [...]
Amazon to split free ebooks into separate list on Kindle Store
Last week, Amazon announced that it will soon pull all the $0 Kindle ebooks from its regular bestselling list, and group them all together in a separate free ebooks list. A big publisher said this was a great move that would benefit consumers. Maybe, but not in the way the big publisher wants you to [...]
Can you use Twitter to sell books?
Everyone who writes or publishes wants to know how to use Twitter as a promotional tool to drive sales, and to that end the British book reading website Lovereading–sort of the ugly UK cousin to Goodreads, only with a smaller membership and more directly tied to big publishing houses–just completed a survey of members to [...]
Don’t believe the hype about lending ebooks on the Barnes & Noble nook
B&N wants the world to think that you can loan your ebooks to friends on their Kindle competitor, the nook. The reality is that the feature is so restricted that it is barely usable at all.
Don't believe the hype about lending ebooks on the Barnes & Noble nook
B&N wants the world to think that you can loan your ebooks to friends on their Kindle competitor, the nook. The reality is that the feature is so restricted that it is barely usable at all.
Free download: Nurse Jackie from Showtime
Here’s a cool new use for the Kindle: the distribution of movie and TV scripts. To promote the new Edie Falco series “Nurse Jackie”, Showtime has put the script for the pilot episode on the Kindle store as a free download. That’s right, free! I can see this becoming a niche reading category for fans [...]